A strong creative marketing strategy is more important now than ever before. Creative remains the one constant you can control in...
Learn about a brief history of how the past few year's economic conditions impacted eCommerce brands, and how Finch is using the...
We are happy to announce that Finch has maintained our rare Google Premier Partner status in 2024 enabling sustained world-class...
Starting March 2024, all websites using Google Advertising Products must switch to Google Consent Mode version 2. Wondering what...
Valentine's Day promotions can be the perfect way to augment your revenue and put your customers "in the mood" to purchase...
Learn the essential steps to create effective buyer personas for eCommerce success. Define your goals, gather data, and research....
Today's eCommerce marketers are learning the importance of data-driven marketing strategies. It's important that you learn to tell...
Lee Roquet, CEO of Finch, reviews the good and the bad from 2023 in terms of eCommerce marketing, and outlines digital marketing...
In 2024, many trends will revolve around customer friction, where customers increasingly feel that companies are raising prices...
A customer journey path to purchase is more like a series of loops than a straight line. Psychology plays a role in the path, as...
