The Power of View-through Conversion & Frequency for Display Ads
Discover the importance of measuring view-through conversions and how frequency metrics can blend with analysis to super charge or...
The Finch Blog
Discover the importance of measuring view-through conversions and how frequency metrics can blend with analysis to super charge or...
DSP can enable your entire marketing engine and provide a much cleaner data picture for your eCommerce marketing mix - including...
2023 is presenting the B2C eCommerce market with problems we've never faced before. How should we steady the ship and plan for...
Data sources and the advanced metrics they produce are confusing eCommerce growth strategies. Here's the best way to distill them...
Google Ads in 2022 is faster, better, and even more automated. Discover the biggest Google trends of 2022 and how to leverage them.
Discover the top 6 digital marketing trends for 2024, from AI to influencer marketing and user-generated content. Stay ahead of...
The benefits that video marketing for eCommerce include an easy way to connect with customers, showcase their products, and...
"With Facebook's performance credentials being called into question more and more since the dawn of iOS 14.5, eCommerce brands and...
Meta’s latest advertising offering, Meta Advantage, makes it easier for advertisers to locate new audiences and automate their...
We’re Evolving Again! Our dev team has been hard at work making the latest update to the Finch Platform a reality. Over the last...
February 10, 2022
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