Rethinking eCommerce KPIs in 2021
ABOUT THE SPEAKER
Chief Strategy Officer, FINCH
Devrin has built businesses and teams at the leading-edge of emerging technologies for more than 25 years. He’s an expert in digital strategy and execution, SaaS, conversational UI, and AI. When he’s not creating growth strategies for Finch and Finch clients, you can find Devrin outside with his family and/or colleagues.
Finch partners with brands and manufacturers to drive successful, scalable, cost-effective digital advertising across Google, Bing, Amazon, and DSPs. Finch provides a unique combination of the Finch eCommerce marketing platform and expert, strategic consulting. The Finch software platform empowers companies with integrated campaign management and optimization for search, shopping, and display; cross-channel insights reporting; and built-in collaboration and workflow management with direct access to Finch customer success managers (CSMs). Finch CSMs work with clients to identify and set goals, develop strategy, drive performance, and monitor and evaluate success metrics.